...because of the pervasiveness of the potty joke that is Stern.
If you don't have him as #1 in your market, you have someone trying to be like him to be #1 in the market.
Its like the train wreck. You can't help but to look. Thats what I equate his success to...you know you don't want to listen...but you just can't help yourself...you might miss seeing that actual severed head ;-)
He really >isn't< that good.