Won COTY for europe last year, have long since dealt with q issues, own 2 high profile sports car brands in Ferrari and Maserati.
My remembrance of their US downfall was more related to them losing share to the Japanese in their small cars with quality at that time that was roughly equal (Datsun and Toyota weren't exactly stellar builders yet..they got better) and the fact that oil got cheap again in late 70s dried up the small car market.
Fond remembrances of my fathers "oldsmobile"...
http://www.design-ca...00px-Fiat_500.jpg
couldn't kill it.