Taking things that aren't important and trying to make them so.
As Bill Mahr mentions [link|http://www.hbo.com/billmahr/newrules/20070504.html|here] when speaking about French elections:
"The electorate doesn't vote for the guy they want to have a croissant with; nor do they care about private lives. In the current race, S\ufffdgol\ufffdne Royal has four kids, but she never got married. And she's a Socialist. In America, if a Democrat even thinks you're calling him "liberal," he grabs an orange vest and a rifle and heads into the woods to kill something!
Madame Royal's opponent is married, but they live apart and lead separate lives. And the people are okay with that for the same reason they're okay with nude beaches; because they're not a nation of six-year-olds who scream and giggle if they see pee-pee parts!
They have weird ideas about privacy. They think it should be private. In France, even the mistresses have mistresses. To not have a lady on the side says to the voters, "I'm no good at multi-tasking.""