I think what he's saying is ...
"Put one end of the circuit at your business," and use your office's connection to work from home.
"Put one end at your school," and use your university's connection to get class notes.
"Put one end in the machine room at a local ISP," and make an arrangement with them for metered access.
Basically, if you know anyone who already has a high-speed connection, and they will let you use it, run a line from them to ... wherever. Of course, I expect the telcos to immediately clamp down on this through new contract terms if this ever takes off. Don't want ameteurs screwing with their QoS or anything.*
* Not that they would, but it just has to sound reasonable to a judge.
