It came. I saw. I clicked.

Post #254,252 by jb4 5/3/06 8:39:00 AM 5/3/06 8:39:24 AM Reply	It came. I saw. I clicked. Brought me right back to where I was (how fortunate!) Cool, Another Scott! [Edit: Tyop] jb4 "So don't pay attention to the approval ratings that say 68% of Americans disapprove of the job this man is doing. I ask you this, does that not also logically mean that 68% approve of the job he's not doing? Think about it. I haven't." — Stephen Colbert, at the White House Correspondent's Dinner 29Apr06 Edited by jb4 May 3, 2006, 08:39:24 AM EDT Expand All History
Post #254,256 by Another Scott 5/3/06 9:09:49 AM Reply	It's out on the greater web now... I bid on some "AdWords". So if you do a Google search on: python, perl, LRPD, current events, Ubuntu, politics, IT, economics, discussion, Mepis, Debian, Zope, science, health, threaded discussion, diet, ICLRPD, ObjectiveC then there's a decent chance you'll see the "Got LRPD?" ad too (some more frequently than others). AdWords are free until someone clicks on them (one pays for the click). The ad here is a "site" ad - one pays for each "impression" - display of the ad. 1 click out of 8,324 impressions on the AdWord ad so far. :-) I plan on keeping it up for a while. The site ad's frequency may change over time, depending on whether I find other reasonable sites to put it on. If you can think of any other relevant "AdWords" for us, let me know. Cheers, Scott.
Post #254,258 by jb4 5/3/06 9:14:28 AM Reply	How 'bout "Microsoft is Guilty"? jb4 "So don't pay attention to the approval ratings that say 68% of Americans disapprove of the job this man is doing. I ask you this, does that not also logically mean that 68% approve of the job he's not doing? Think about it. I haven't." — Stephen Colbert, at the White House Correspondent's Dinner 29Apr06
Post #254,260 by drewk 5/3/06 9:33:41 AM Reply	Good one, seconded === Purveyor of Doc Hope's [link\|http://DocHope.com\|fresh-baked dog biscuits and pet treats]. [link\|http://DocHope.com\|http://DocHope.com]
Post #254,263 by Another Scott 5/3/06 9:47:14 AM 5/3/06 11:06:11 AM Reply	Good idea. Whew! $5 bid required. E.g. $5 per click bid required. :-/ We'll give it a go for a while, but if it's too popular I'll have to kill it quickly.... It should be active soon. [edit:] I had to make the AdWords more restrictive or the necessary bid to have the ad appear quickly escalated. So I changed most of them from, e.g., python to "python discussion". We'll see how it goes - I'll probably have to modify them over time. It's clear that getting this web advertising stuff right is a labor-intensive process. :-( Cheers, Scott. Edited by Another Scott May 3, 2006, 11:06:11 AM EDT Expand All History
Post #254,308 by jb4 5/3/06 4:14:06 PM 5/3/06 4:14:42 PM Reply	Pardon my iggerance, but what's this "$5 bid"? jb4 "So don't pay attention to the approval ratings that say 68% of Americans disapprove of the job this man is doing. I ask you this, does that not also logically mean that 68% approve of the job he's not doing? Think about it. I haven't." — Stephen Colbert, at the White House Correspondent's Dinner 29Apr06 Edited by jb4 May 3, 2006, 04:14:42 PM EDT Expand All History
Post #254,315 by Another Scott 5/3/06 4:54:48 PM Reply	A Google AdWords property = CPC With an AdWord advertising campaign with Google, you select an "AdWord" that you want to be a trigger for your ad to appear when someone does a search or visits a site with Google ads. There are only a few ads that can appear at any time, so whether your ad appears (and where it appears in the list) depends on how much you're willing to spend - your CPC = Cost Per Click bid. If you're willing to give Google up to $5 when someone clicks on your ad, then you'll be more likely to have the ad appear than someone who's willing to give them at most $4. This doesn't mean that if you bid $5 you will pay $5 for every click though. There's other things involved, like the "quality" of the keyword (e.g. more restrictive terms have higher "quality" than more general terms), what others are bidding, and some other stuff. Popular terms cost more. When I first set up the "Microsoft is guilty" Adword, I was told that I needed to bid at least $5 to have the ad appear. But there are exceptions in the fine print... More info is available at [link\|http://www.google.com/adwords/learningcenter/text/index.html\|Google's Adwords Learning Center]. I've also noted that, at least for me, doing a Google search on "microsoft is guilty" has our MSiG forum show up 5th in the list of results, so putting up an ad for that probably isn't necessary. There's a whole bunch of stuff that goes into these advertising decisions that I didn't appreciate before. No wonder Google has so much invested in it... HTH a bit. Cheers, Scott.
Post #254,318 by drewk 5/3/06 5:09:46 PM Reply	Recommend form be renamed (new thread) Created as new thread #254317 titled [link\|/forums/render/content/show?contentid=254317\|Recommend form be renamed] === Purveyor of Doc Hope's [link\|http://DocHope.com\|fresh-baked dog biscuits and pet treats]. [link\|http://DocHope.com\|http://DocHope.com]

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