I hit Apple's store the other day looking for specs on the new powerbooks and was completely struck by the sweeping coverage of Apple's product line. They've got it all from way cheap (iPod Shuffle, Mac Mini, iBooks) to high end (XServe, G5's, Raid, X-Grid) and everything in between.

Then there's the software which continues to improve while remaining simple but powerful. User centered design like Microsoft never did. Software that gets simpler every release?

Very impressive. What's not to like? My only complaint is that the coverage in the iTunes music store for some older music isn't so hot. In that case, I end up using amazon to buy the CD's from various clearance houses that sell cutouts for cheap. My threshold for music cost is right there at $10 per album. Keep it at that and I buy a lot. Raise it above that and I don't buy at all.

Its all quite brilliant. I really do think Apple is going to kick MS's butt on the long game.