Brady announced he’d be selling TB12 snacks, which, as far as I can tell, are made of tree bark and the ground-up bones of his opponents. Before that, he put out the world’s most pretentious cookbook, which he called a “nutrition manual” and is mostly filled with recipes for shoving wheatgrass up your butt.
http://www.sbnation.com/2017/1/5/14176592/tom-brady-under-armour-sleepwear-expensive-cmon-dude-stay-in-your-lane