Corporate ads are not necessarily stupid.
There are plenty of people "who would identify with that self centered asshole" but not recognize that he is a self-centered asshole. Why that "asshole" is a picture of success that is obvious to all! A person to be emulated.
Alex
ÂThere is a cult of ignorance in the United States, and there has always been. The strain of anti-intellectualism has been a constant thread winding its way through our political and cultural life, nurtured by the false notion that democracy means that "my ignorance is just as good as your knowledge.Â
-- Isaac Asimov