Licensing the software, not selling it.

By chance, many years ago, I saw a microchannel card that IBM had made that basically a mainframe on a card. I don't know why our guys were looking at it, but I have little doubt that IBM had inferred it was a toy and not to be taken seriously. I imagine it's goal was for system-level development tasks that needed the equivalent of a physical mainframe, which I'm fairly sure my employer at the time would have had no use for (it was a bank). We had a lot of people who looked down at all hardware that wasn't The Mainframe. :-)

Wade.