a fundamental misunderstanding about "what constitutes the Good Life", of course. Under a mistaken and potentially lethal misapprehension, the word 'progress' was coined -- the idea that...
If you Could do something ?__? - You Should! (later on, 'You Should' became.. You Must!)
Discrimination became deranged, as the noise level of Buy Me! No.. Buy ME!! rose higher + the chance to make EZ-Money by manipulating the appetites of the naive: focussed on their emotional vulnerabilities, so as to maximize your own profit - regardless of consequences to anyone else or to the society as a whole.
See how powerful is The Word?
Progress, being misunderstood - has nearly Fucked us all. Toss-up how it will turn out... since so many consumption-addicts have been created - and they copulate, you know?
Ashton
Explanations R'Us AG