THOUSANDS of Japanese have been swindled in a scam in which they were sold Australian and British sheep and told they were poodles.

Flocks of sheep were marketed as fashionable accessories - available at $1600 each - by a company called Poodles as Pets.

A real poodle retails for twice that much in Japan.

The scam was uncovered when Japanese film star Maiko Kawamaki went on a talk-show and wondered why her new pet would not bark or eat dog food.

She was crestfallen when told it was a sheep.