I mean, I may be full of crap here, but this doesn't sound like a terribly hard thing for Apple to implement and it would play to the respective strengths of each vendor. Apple pulls in the new customers, the customers get to know a local expert and the resellers don't get kicked in the *ss quite so much.
That's missing the point.
Consider Apple to be a dysfunctional partner. They do everything that I can see is possible to slap partners in the face. I think it might be partially the cult of personality around Jobs, that you are to deify Him and Worship Him... except it existed (not as badly) when he wasn't around.
These days, Apple exists to burn bridges, and shoot people trying to rebuild them.
I can't belive *anybody* bothers with them anymore. I can tell you the stories - similar to what you heard - about educational resellers. Who lost almost all the money they were making, back to Apple, for continual changes in certifications and such. Every 6 months, it changed. Who finally gave up, went to the Intel world - and took schools with them.
Whether Apple would do something like this is another story, but it sounds like a decent idea to me. (Remember, I don't know much about this stuff.)
One name for you:
Steve Jobs.
Any more questions? :)
Addison